General Motors Marketing Deal With Manchester United Costs Global Marketing Chief Resignation

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GM ousts global marketing chief over soccer deal-source

Reuters -
* Spokesman: Ewanick failed to meet expectations GM has for employees * Head of US sales & service Batey appointed as interim replacement * Ewanick declines to comment NEW YORK, July 29 (Reuters) – General Motors Co ousted its global marketing chief

GM’s chief global marketer Joel Ewanick quits abruptly

Detroit Free Press-4 hours ago
General Motors‘ global chief marketing officer, Joel Ewanick, has elected to resign effective immediately, the automaker announced Sunday
Highly Cited: Marketing Boss Ewanick is Leaving General Motors Wall Street Journal (blog)

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